b. AT&T background & patents

1. AT&T background
   1. Telecom experience since 1972, 41 years in positions of increasing responsibility at AT&T. Intellectual property experience since 1990. 17 years of negotiating corporate and research licenses for AT&T involving U.S., European and Asian businesses and universities. Extensive experience with large and small spin-offs from AT&T that have occurred since 1990 and creating policies and programs for the new services AT&T starting in 1996. Director of the patent pools project for AT&T.Specialties: Skilled leader of legal, technical, finance and portfolio teams to produce complex license agreements. A distinguished toastmaster, able to articulate clear, meaningful goals and focus team efforts to achieve results.
2. AT&T patents
   1. 5,894,504 EP 0835015
   2. 6,393,275 EP 0858233
   3. 6,744,383
   4. 8,010,369
   5. 8,155,583
   6. 8,244,543
   7. 8,527,884
   8. 8,811,889
   9. 8,935,614
   10. 9,390,420

c. Market need

1. There are many people in law and business who license patents, but few who also attend standards meetings in the United States and Geneva
2. There are many people in standards, but few who also develop and license patents
3. There are many people in telecom, but few who have worked for a network provider
4. It is the combination of these skill sets that Alfred Consulting offers to the marketplace

d. References

1. Developing a practical approach to patent negotiation involves legal as well as business skills, one source of these is Charles Cravers, Legal Negotiation and Settlement
2. Developing contracts as well as writing a business letter to start a negotiation requires precise legal words. Before consulting an attorney, check out Black’s Law Dictionary.
3. This new age requires constant reading to understand the direction of technology. One source for this is Intellectual Property in the New Technological Age by Robert P. Merges.
4. Staying up to date with patent law involves constant reading, not only in the many new cases unfolding every day, but in the overall context of case law. One source for this overall approach is Cases and Materials on Patent Law, by Adelman, Rader and Thomas.
5. Writing a good contract, how to prepare for and engage in negotiation are subjects that the Licensing Executives Society works on constantly. They regularly update their Licensing Best Practices: The LESI Guide to Strategic Issues and Contemporary Realities.
6. Even if you never engage in the practice of litigation, it is good for the licensing professional to understand a good closing argument to win a case. Such is the focus of Ladies and Gentlemen of the Jury by Ben Bycel.
7. How to develop a company with a focus on knowledge creation is the subject of The Knowledge-Creating Company by Ikujiro Nanaka.
8. Litigation takes place in the context of a court system. Understanding how the courts work and how to proceed to the appeals court is the focus of The Federal Courts and The Federal System by Fallon, Manning, Meltzer and Shapiro.
9. Many cases involve the laws beyond the United States. One place to start in your understanding of European telecom law is Telecommunication Laws in Europe by Joachim Sherer.

e. Articles in les Nouvelles, the global magazine for the Licensing Executives Society

1. Licensing Standards Essential Patents
2. Licensing SEPs – round two
3. Licensing SEPs – round three